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Sponsored Messaging: Sending direct and customizable messages

Posted: Mon Jan 20, 2025 6:49 am
by samiaseo222
This format allows you to send personalized direct messages to users who are within the appropriate segmentation.

It is a very effective way to promote products or services , as well as to generate a closer relationship with the target audience. In addition, this type of advertisement allows you to include a call to action button that directs the user to the company's website.

To use Sponsored Messaging it is it directors managers email list important to have a contact list and use appropriate segmentation. Sponsored Content: How to Reach a Specific Audience
This format is the most used on LinkedIn , as it allows you to reach a specific audience in a native and non-intrusive way.

This is advertising content very similar to organic posts , but followed by a call to action that directs the user to the company's website. In addition, this type of ad can be shared by users, which further expands its reach.

To reach the right audience through Sponsored Content, it's important to use appropriate targeting, such as location, company, job function, or industry.

Text Ads: effective advertising in text format
Text Ads are simple text-based ads that appear at the top and sides of your LinkedIn page.

They are very effective for promoting job offers, courses or events, and allow you to include a call to action that directs the user to the company's website.

To use Text Ads, it is important to choose the right keywords and use the right segmentation to reach the target audience.