Keyword density in your SEO strategies 2016
Posted: Tue Jan 21, 2025 4:23 am
Keyword density is a percentage that tells us how many times a keyword appears in a text, compared to the total number of words in the text. That is, a density of 5% in a text of 100 words tells us that the chosen keyword appears 5 times throughout the entire post.
Word density is used to ensure that the search engine knows exactly what your content is about and can deliver it at the right time to whoever requests it in their search. Therefore, in your SEO strategy you must consider this indicator, so that your post does not get lost among all those circulating in the digital world due to not having previously thought about how they would find you on the web.
How does keyword density work for Google?
As explained in his video by Matt Cutts, director of the WebSpam department at Google, the first few times you mention a keyword, the search engine is able to recognize that your content is dealing with a topic related to that word, making an analogy with a curve that grows sharply at the beginning, but that, however, as you begin to repeat that word too many times, it stagnates, even reaching a point where it decreases, which would put you in serious danger of being penalized for “ Keyword Stuffing.”
So Matt recommends that when creating content for our 2016 SEO strategies, we do el salvador consumer email list not obsess over this topic as if it were a fundamental element, and he gives us the following tips:
Think about the keywords you want to include in your article, and make sure it is long enough so that you can work those keywords in naturally and it doesn't look like you've forced them in.
Give your copy to someone else and ask them, "Do you think this is artificial or forced?" Having a reader who can give you feedback will be invaluable in creating an effective post.
Quality vs Quantity
Any Internet user appreciates the quality of the content delivered to them, and by integrating too many keywords you make their reading false and boring, so they will discard your post and continue surfing until they find something really interesting (and given the amount of information circulating this is a mistake we cannot make). Therefore, once again, the recommendation is to choose keywords well and not prioritize quantity over quality.
Below we provide you with two free online tools that you can use to measure the density of your post.
Keyword Density Checker : In addition to being a powerful tool, it gives us additional information about the most used keywords in the post or website we are analyzing.
SEOBook Keyword Density : Allows you to improve your keyword observation by focusing on analyzing the page in parts.
Finally, although word density is an important element to facilitate the search task for our readers, we must not forget that in an online world full of information, quality is vital to stand out, and it should not be the fundamental pillar from which your SEO strategy is built, since as Matt tells us, we only have to make sure that the words we want are on the page and that they read naturally, since with this we can generate better SEO strategies 2016.
Word density is used to ensure that the search engine knows exactly what your content is about and can deliver it at the right time to whoever requests it in their search. Therefore, in your SEO strategy you must consider this indicator, so that your post does not get lost among all those circulating in the digital world due to not having previously thought about how they would find you on the web.
How does keyword density work for Google?
As explained in his video by Matt Cutts, director of the WebSpam department at Google, the first few times you mention a keyword, the search engine is able to recognize that your content is dealing with a topic related to that word, making an analogy with a curve that grows sharply at the beginning, but that, however, as you begin to repeat that word too many times, it stagnates, even reaching a point where it decreases, which would put you in serious danger of being penalized for “ Keyword Stuffing.”
So Matt recommends that when creating content for our 2016 SEO strategies, we do el salvador consumer email list not obsess over this topic as if it were a fundamental element, and he gives us the following tips:
Think about the keywords you want to include in your article, and make sure it is long enough so that you can work those keywords in naturally and it doesn't look like you've forced them in.
Give your copy to someone else and ask them, "Do you think this is artificial or forced?" Having a reader who can give you feedback will be invaluable in creating an effective post.
Quality vs Quantity
Any Internet user appreciates the quality of the content delivered to them, and by integrating too many keywords you make their reading false and boring, so they will discard your post and continue surfing until they find something really interesting (and given the amount of information circulating this is a mistake we cannot make). Therefore, once again, the recommendation is to choose keywords well and not prioritize quantity over quality.
Below we provide you with two free online tools that you can use to measure the density of your post.
Keyword Density Checker : In addition to being a powerful tool, it gives us additional information about the most used keywords in the post or website we are analyzing.
SEOBook Keyword Density : Allows you to improve your keyword observation by focusing on analyzing the page in parts.
Finally, although word density is an important element to facilitate the search task for our readers, we must not forget that in an online world full of information, quality is vital to stand out, and it should not be the fundamental pillar from which your SEO strategy is built, since as Matt tells us, we only have to make sure that the words we want are on the page and that they read naturally, since with this we can generate better SEO strategies 2016.