YouTube is known for its entertainment, you can find any video on it. However, the popular platform is not only a source of entertainment, but also the second largest search engine after Google.
Handling over 3 billion searches per month, YouTube search is used more often than Bing, Yahoo, AOL, and Ask.com combined, so you can optimize your brand or channel with this platform.
Here are some tips for improving your YouTube SEO that will help your videos get more views and thrive. In this article, I will use my own YouTube channel as an example , as well as other popular channels.
1. Create the perfect video title
Your video title (like the title of an HTML page) tells the YouTube community what your germany rcs data video is about and what viewers will learn from it. It should contain a keyword or phrase – not only to encourage people to watch your video, but also to help your video rank higher in organic YouTube searches .
The first thing you need to do is conduct keyword research to find the best option for your name. You can do this using the following tools:
YouTube Autofill
YouTube Keyword Tool
Google Keyword Planner
All-in-one marketing toolkit
Keyword Explorer
Let's look at some examples on my channel.
Bad: "Snow for Dayzzzz"
This is a vlog about my family's first day in Iceland.
This is a vlog about my family's first day in Iceland. I didn't know what to think of for this title, so here it is:
Not attractive.
Doesn't convey the essence of my video.
Contains "Dayzzzz" - a word that is not a keyword in the search.
If I were to change the title of this video, I would use keywords and try to better convey its content.
For example, the title “Snowy Day in Iceland” is more effective. It describes what viewers will see in my video and contains the keywords “Iceland” and “snowy day .” Although the video won’t rank for these keywords, they are still more relevant to it and will attract viewers who are traveling to Iceland.
Better: "First impressions of the DJI Spark drone!"
Top 6 tips for promoting your YouTube channel
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