It is important to remember that the video description should not exceed 200 characters. You can use hashtags, but you cannot add links, emojis, or smileys.
What will help make your content successful
First. To get more views for a clip or story, it is important to create not only a high-quality but also a catchy video. VKontakte algorithms prefer original content, filmed specifically for the platform. Videos that repeat other people's ideas or are downloaded from other social networks are promoted worse.
Second. The plot also plays a key role. Popularity is most often gained by trendy or unusual videos: challenges, memes, product unboxings or short reviews. You can also emphasize your uniqueness with a unified visual style - the same lighting, fonts or locations.
How to launch advertising in VK clips and stories - image 9
Third. Special attention should be paid to the sound. Even if your clip has music, add text captions for those who watch the video without sound. This will make the video clearer and more accessible to a wider audience.
Fourth. Another detail – links. If you add them to the bahamas telegram data description, it can reduce the chances of the video getting into recommendations. VKontakte does not like redirecting users to other platforms, so it is better to share links in your community or on your personal page.
Technical and semantic requirements for clips:
duration: from 5 seconds to 3 minutes. Optimally – 15–30 seconds: such videos hold attention better. Videos shorter than 5 seconds will not be included in recommendations, and users rarely watch videos that are too long to the end;
Resolution: 1080 × 1920 pixels (FullHD). If you add built-in effects, the quality may decrease;
file weight: no more than 1 GB;
Format: AVI, MP4, MOV, WMV and other popular formats are supported;
music: only from VK Music or VK Clips libraries, except for tracks with a "free license". For commercial use of other compositions, the consent of the copyright holder is required.
content containing elements or references to violence;
alcohol, tobacco, drugs and other prohibited substances;
propaganda of crime or illegal activities;
incitement to hatred;
shock content, including jokes on provocative topics.
Even a minor violation of the rules can lead to an account being blocked for a week. Once unblocked, your clips will be sent for moderation. Repeated violations will result in stricter restrictions, and serious violations can result in a permanent blocking of the profile.