Don't associate with toxic sites

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Just for the sake of gaining backlinks, many sites make the mistake of linking to toxic sites (those that have been previously penalized) or spam sites, which in the long run will only bring negative consequences such as penalties, as well as a total waste of time and effort.

Although having high authority sites linked to your site is very advantageous, you must give it the importance and seriousness that this entails and how these sites help rank your website.

Choose sites wisely and thoughtfully that are healthy and relevant to what your brand stands for.


Avoid internal linking with keyword-rich anchor texts
Although internal linking has clearly been beneficial, it is not a good idea austria mobile database to do so with keyword-rich anchors, as this can have a negative effect on your link profile.

Therefore, you can extend the anchor across a full sentence; so instead of putting the keyword alone like “Content Marketing definition”, you could put something like: “Learn the true definition of Content Marketing”.

This way you can be sure that you created a long anchor and that the keyword is still within it.