Google's goal is to provide each user with the best search results for them personally .
Not a "general" result, but the best result for me! That's why Google has to know a little about me. Of course, even if I'm not logged in, Google already knows a lot about me. Google knows which country I'm in from my IP address and even the approximate region from my provider's dial-in point.
But if I am logged in, Google also knows my previous searches, which websites I visit (especially if I use the Chrome browser) and what my interests are.
On the one hand, this may china telegram screening seem scary (I am not naive either and of course I know about the dangers of complete data transparency – we in Germany are rightly sensitized to this).
On the other hand, I am also a knowledge worker and marketer and I appreciate that Google can deliver almost any information I'm looking for to my door within seconds. Ultimately, you have to figure this out for yourself - I can understand if you don't want to. But even if you skip this tip, you can still improve the quality of your search results with the remaining eight tips.
2. Use settings
In Google, you can make many settings before you start your search, but you can only save them when you are logged in: