Optimize Your Pricing Plans

[rifat28dddd]

Ask open-ended questions that dive deeper into the context of looking for a new solution: For example, instead of asking, "Do you have issues with your current software?" try, "Can you share more about the challenges you're facing with your current software?".
Prioritize listening over talking: Aim for a ratio where you listen more than you speak. Give prospects the space to articulate their concerns fully. This not only helps you identify problems but also builds rapport by showing that you value their perspective.
Improving discovery calls should improve the quality of your leads and judge whether a prospect is a fit for what you sell or not. Later on, better-fitting customers should have a lower churn probability. And that’s what you’re striving for, right?

Example: When your sales team act as consultants, they can help guide prospects to the best option for their situation. They’re quicker to realize when a prospect isn’t a good fit for your business, and more diligent in qualifying effectively. Learn more about what it means to be a consultative salesperson in this video:


3. No matter if you’re a SaaS or a service-based greece telegram data company, pricing is a big deal—and it’s far too easy to get it wrong. Unclear pricing structures, over- or under-priced tiers, and lack of scalability are common issues.

And if you get the urge to discount? Tread carefully—too many discounts can devalue your product in the eyes of the customer.

Maciej Wilczynski, a pricing expert and Founder of Valueship, gives this advice: “Offering discounts from the get-go isn’t the way to retain customers.”

Here’s what he recommends instead to optimize your pricing:

First, try to understand the reasons for churn (beyond just price): Are they using all the features they’re paying for? Could you adjust your pricing tiers to better fit customer usage?