Business card tip # 6 – It doesn’t always have to be the standard cardboard
If your budget allows it and you really want to stand out with your business cards, then think about other papers or even other materials. Sure , 300 grams per square meter of white offset cardboard is inexpensive - but it's also just standard. Even a Chromolux cardboard can make you stand out - just because it feels a little different. Or you could try a particularly strong cardboard. I will never forget the little "breakfast board" that a gentleman once gave me at a networking event. Very classy, with gold print - and it suited him and his business perfectly. Other finishes you can think of are varnishing (especially partial varnishing, for example just of your logo or photo), embossing, rounded or cut corners (why not just one?), the use of special colors gold or silver or ...
the use of a completely different benin telegram screening material. If you are looking at the ecological balance, plastic is of course out of the question as a material, but there are also providers who will print your business cards on wood or cork .
Which brings me to the next tip:
When you are already thinking about your briefing for the graphic designer, think in advance about what suits your business and what will make you stand out. Susanne Müser-Nasri from the Potenzial-Agentur, for example, originally had two different finishes for her business cards: a playful one for her female clients and a more matter-of-fact version for her male clients. To her own surprise, the version intended for women turned out to be a hit with her male clients. Other ways you can make your business cards eye-catching (which then often becomes a topic of conversation for the next small talk) are.