Here are some examples from our merchants who managed to achieve fantastic open rates and generated thousands of reviews using Loox’s review request emails. Below are the strategies they used to generate rockstar subject lines that work.
Sometimes, simply stressing the incentive in the subject line works wonders:
Hey [Name], Your 10% Discount Is Inside
Open rate: 72.23%
Reviews generated: 8,736
Run a contest
Ignite human’s innate competitive spirit by running a contest. Give your customers a chance to win awesome prizes for leaving a review.
This merchant ran a giveaway estonia telegram screening contest in addition to giving out a 10% discount to all customers who leave a photo review. Each month, one lucky winner gets a $100 coupon to use in the store. The results?
Show off your [Storename] product and win $100!
Open rate: 65.45%
Reviews generated: 5,347
Inject some humor
Lighten up the mood by writing humorous and light emails to your customers (if this fits your brand of course).