You need to set up the "conversation" so that your readers are most likely

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” Saying “yes” is often more important than the actual sale. With the Hello Bar, you can ask leading questions before the main inquiry, further increasing your conversion rate. to say "yes." Take a look at this main question: Leading Questions – Ask Questions That Make Readers Say “Yes” If you run a business, we guarantee your answer is “yes.” From here, you can guide your readers to answer another question or two, then hook them with your main headline and CTA.

Use active voice to guide your qatar mobile number example readers Active voice confuses a lot of marketers and writers. It may seem silly to quibble over verbs, but it’s important when speaking directly to your readers . However, active voice is important. Compare these two sentences: Hello Bar is a great conversion tool - all the features you need. Hello Bar offers conversion features to boost your sales and email signups. Our changes not only the sound (the first is passive, the second is active ), but you get our drift.



Instead of saying , "Hello Bar is...", we've said, "Hello Bar offers..." It's a small distinction, but an important one. Support your claims with solid evidence Just like writing a good essay you have to back up your claims with solid evidence. That’s why we like to use case studies in our content. They provide solid evidence that we know what we ’re talking about. For example, Valine , a premium automotive brand, increased its coupon delivery rate by 76% through Textel’s MMS picture messaging service.