This will help you to pinpoint where you can make improvements across key metrics, including click-through rate, conversion rate, cost per 1,000 impressions, cost per click, and cost per conversion.
What does this mean exactly?
Let’s pretend that you sell custom-made t-shirts. That makes you an apparel retailer. But is your business model anything like that of a high-end luxury dressmaker? Or a mass fast fashion clothes seller?
We don’t think so—and cyprus telegram screening because we don’t, with our benchmarking tool you’ll compare individual apples to individual apples rather than individual apples to shiploads of oranges. That’s not something you can get in an ads manager, which would have you comparing yourself to all other apparel retailers.
Benchmarks data is currently available for ad performance only on Meta, but watch this space—we are continually adding features based on Shopify’s capabilities and ecosystem insights that make the experience even more powerful.
When you use Shopify Audiences, you can decrease customer acquisition costs by up to 50%.