Top Tools for Effective Lead Generation

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And color plays a big role in whether or not visitors see a form on your site. When choosing your color combinations, you could use the same approach as we discussed for your website. Here’s a few examples of how a form would look using the analogous or complementary color theories. Analogous colors Here’s an example of what an analogous shade approach using three shades of green would look like: An example of a sign up form using three shades of green And here’s another example of an analogous family using shades of yellow and green: An example of a sign up form using two shades of yellow and a green color Complementary color Here are some (non-primary) examples of how this could look on a signup form: An example of a sign up form using a purple and yellow color combination An example of a sign up form using a green and red color combination An example of a sign up form using a blue and orange color combination Contrasting colors You can also use contrasting colors.

When you use contrasting colors, your forms will silently scream afghanistan whatsapp data “Look at me!” And isn’t that the point of your forms — to draw attention to them so people take an action? Life would be pretty boring without contrast in it. We’d be stuck in a bland world with limited exposure to life-giving diversity. When the principle of contrast is applied to sign-up forms, your visitors pay attention to what you want them to. This is powerful, as it can lead to something as simple, yet important, as more people noticing your call-to-action button and clicking on it.

There are two ways to use contrast in sign-up forms: Contrast between the form and the site itself Make the sign-up form’s background a contrasting color from the site itself. This draws the eye to the form naturally. Here’s an example of what that could look like: An example of a landing page with a sign-up form that using a contrasting color Contrast within the form Once you have their attention on your form, your visitor should know exactly what they need to do next: Complete the form! To make this more likely, both the form fields and the button should be very noticeable.