This new capability is powered by a specialized gemini model tailored for google search, which leverages advanced gemini features such as multi-step reasoning, planning and multimodality, integrated with google's world-class search systems. With ai overviews, users can get fast, accurate answers without the need to compile information from multiple sources, as the search engine itself prepares a concise summary directly from the results.
This functionality has already been used billions of times in egypt whatsapp data tests in search labs in what was known as search generative engine (google sge), where a greater frequency of use and an increase in user satisfaction were observed, who appreciate both the speed and depth of the information offered. With the official launch in the united states and plans to expand to other countries, it is expected that by the end of the year, ai overviews will reach more than a billion people, transforming the way we interact with the search for information on the web.
change in seo strategies and digital interactions in general, boosting the industry and establishing new standards for the development and application of artificial intelligence on a global scale. Will ai replace content produced by humans? Contrary to what many people imagine, artificial intelligence comes to contribute to the process, and not to replace human action.