Today much more than a Today, much more than a music festival, Rock in Rio is a great sensory experience designed to propose a broader concept for the brand. Those who attend can enjoy, in addition to several stages, activities such as the famous zipline, the ferris wheel, bars and restaurants, in addition to the actions of brands that support the event, always bringing new things to each edition.
This repositioning that Rock in Rio projected in its most recent belgium whatsapp data editions was responsible for enhancing the event in such a way that today it is, above all, a brand. Thus in addition to the Thus, in addition to the shows, the public associates the event with this series of experiences that are possible within it.Rock In RioIn digitalApplying the brand experience in digital is no longer as big a challenge as it once was, after all, an adaptation was necessary.
Between cheaper shipping, websites with great navigation and graphic ambience and interactions on social networks, there is still room to innovate more and more. Among the brands that have done this, Ray- online without Imagine buying glasses online without being able to try them on? What could have been a problem that would generate sales objections was transformed into a solution.