After Cyber Monday comes the holiday season.
Cyber Monday is over, but holiday orders will still be coming in until your shipping deadline. Take this opportunity to give your store a little festive flair and update your shipping and purchasing information:
Update assets in your store and on your social media to remove BFCM messages and images and communicate holiday deals and information.
Set and communicate holiday order shipping deadlines prominently on your website.
Update your returns and exchange policy.
If you also have a brick-and-mortar location, set and communicate holiday hours.
Plan a post-holiday analysis
To prepare for next year, it's important to review numbers, generate reports, and gather customer feedback. When the dust settles in January, schedule a meeting with your team to analyze and discuss the successes and failures of Cyber Monday and the holiday season.
What worked? What didn't work? What will you keep or eliminate for next year?
Looking Ahead: Next Year's Cyber Monday
If you're new to ecommerce or didn't participate in this year's Black Friday/Cyber Monday, start getting inspired for next year. It's not too early to start; as the holiday season approaches, you'll find that you'll have less and less time to look at the bigger picture.
What to do right now:
Create an email folder and save good examples of campaign emails from your favorite retailers.
Create a BFCM toolbox with resources you can save for later.
Start building your email list in advance for next year's BFCM.
Cyber Monday Tips FAQs
What is Cyber Monday for?
Cyber Monday is an online shopping event canada numbers list that takes place on the Monday after Black Friday. It's the day when retailers offer deep discounts on hundreds of products, from electronics and appliances to clothing and accessories. Cyber Monday is meant for shoppers to take advantage of these discounts and find the best deals on the products they're looking for.
Is Cyber Monday as good as Black Friday?
It depends on the person and their specific shopping needs. Cyber Monday typically offers better deals on electronics, while Black Friday typically offers better deals on clothing, furniture, and home goods.
Is Cyber Monday after Black Friday?
Yes, Cyber Monday is the Monday after Black Friday. It is the first Monday after Thanksgiving and marks the start of the online holiday shopping season.
Why is it called Cyber Monday?
The term "Cyber Monday" was first coined in 2005 by Ellen Davis and Scott Silverman of the National Retail Federation. It was created by retailers to encourage people to shop online.
The term represents the idea that many people are returning to work with access to faster internet connections after Thanksgiving weekend, allowing them to shop online more easily.