There are 5 advantages to listing ads!

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When considering using Internet advertising, the first thing you'll want to try is search-related advertising called "listing advertising."

Listing ads are mainly displayed in search results on Google and Yahoo!, and are charged per click. Because they are displayed in conjunction with the search terms entered by the user, they are effective ads for users who have a clear need.

In this article, I will explain the advantages and disadvantages of paid advertising in an easy-to-understand manner, from the perspective of an advertising agency, without any bias. I will also summarize ways to benin number data compensate for the disadvantages, so please use it as a reference.

table of contents

Advantages and disadvantages of listing ads
Benefits of PPC
Disadvantages of PPC
Situations where listing ads tend to produce results
Start getting conversions with listing ads tomorrow!
Advantages and disadvantages of listing ads
The advantage of listing ads is that they can be started with a small budget and can approach users who have a clear desire to buy, so they are more likely to lead to conversions (purchases, contracts, and requests for information) . Another advantage is that, because they are internet ads, they can be started and stopped, analyzed, and improved immediately.

Below is a summary of the advantages and disadvantages of listing ads. Before using listing ads, you can operate them effectively by understanding the advantages and disadvantages. First, let's get a rough understanding of them. We will explain the details below.

merit Disadvantages
You can approach customers who have a clear desire to buy. Not for awareness (potential customers)
There is no minimum advertising amount, so you can advertise even with a small amount There is a ceiling to your results
Compared to other marketing measures, you can get traffic relatively quickly. Ongoing operational costs (financial expenses and human resources)
Quick start/stop of streaming Keywords increase the cost per click
You can check indicators for analysis and improvement in real time. There is a certain number of users who avoid ads.