When it comes to attracting voters on social media, the content that is displayed is essential. It is much more rewarding to produce content that is relevant to users than to produce a large volume of posts that say nothing.
Analyze what each platform allows and vary between texts, images, videos, publish graphics, statistics, surveys, etc., that involve the candidate, content that shows a little of the personal life (this helps to bring the politician closer to the voters, transmitting a more humanized image), etc.
Use good quality images, especially on Instagram . This platform focuses on photos, but you can vary the type of image using graphic pieces and create carousel posts, a set of several images in the same post.
More recently, Instagram and Facebook have adopted a new jordan mobile database feature, short videos of up to 10 seconds with a lifespan of 24 hours. Something very similar to what Snapchat was already doing. The platforms also allow candidates to broadcast live, which are great options for events where the candidate speaks to the public, for example.
Use tools like Twitonomy , Hashtagify or RiteTag to identify which hashtags are most relevant to your potential voters and start using them on platforms like Twitter, Facebook and Instagram.
Hashtags can be very useful in attracting voters on certain special dates, such as Mother's Day, Father's Day, Women's Day, etc. Using them greatly increases the chances of interacting with users who are using them or searching for them. But only use the ones that are really relevant so as not to overload the publication with unnecessary hashtags.
Monitoring and metrics
Some numbers are important to check regularly when it comes to social media management. These are called indicators. The networks themselves usually provide these numbers, but there are also paid and free tools developed specifically to measure these indexes that will indicate whether voter attraction is really happening on the networks.