If you start reading some tips about blogging, you will have noticed that we all tell you that you have to focus on a specific topic. Today I am going to tell you why doing just the opposite can bring you advantages.
Carlos Bravo6
Blogging is not an exact science. There are no truths, only personal opinions and personal experiences. What works for one blogger may not be the right strategy for another. The information and knowledge gained can never replace the actual doing.
Is it good to get away from the usual blog themes?Photo rights by Fotolia
In theory, it is better to focus on a theme, but going beyond what is recommended can also make sense to gain new experiences.
In general it is not a good idea to spread yourself too thin on a blog.
To be completely honest with you, it is not advisable to constantly stray from the blog's theme as a general rule. I have even said on several occasions that it is very important to focus on a niche in order to jordan email list create the right expectations on the part of the reader. There are several negative effects that must be taken into account when creating a blog that tries to cover too many topics.
Loss of readers : dealing with too many topics at once is the main cause of losing subscribers.
Difficulties in differentiating yourself from the competition : A blog must address a specific niche to differentiate itself from the competition.
Negative impact on web positioning : being focused helps to improve web positioning since Google ranks you better.
When you have a blog and you start to get some visibility, you start to get scared and take fewer risks. Every time you launch a new post, you have your reader in mind and you try to anticipate their reaction to the post you are about to publish. At this point, you run the risk of losing what you have created because you are no longer creating content that goes beyond what everyone else is doing. To continue growing, you should not obsess too much about what the reader will be thinking. This prevents you from creating content that really surprises and allows you to connect with the reader.