The Three I's of Storytelling

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Why should someone invest time in watching your video, reading your posts, or listening to your stories?

In addition to emotion, latvia cell phone number list which is the first reason why the user lingers on your content, your storytelling must be able to bring a more tangible benefit .

It can provide useful information, make you smile, entertain.

People, in fact, do not want to give away their time but they need to take something home. They are looking for value.

So what does storytelling have to do to conquer the target?

First of all, it can inform .

This means you can share useful information, create guides, or go deeper into a specific topic.

The use of storytelling is widespread in the training field , where it is used to transmit knowledge in a simple and direct way.

One of the prerogatives of storytelling is also knowing how to entertain and amuse users.

Nowadays people have very little free time so they need to make sure they are using it to the best of their ability.

Spending a few minutes on leisure is very healthy and users appreciate storytelling content or videos that can help them relax.

Inspiration is the highest goal of storytelling.

In this case, messages are designed with a strong emotional component, so that users feel fully involved.

Personal storytelling often straddles the line between informative and motivational intent. . In fact, the protagonist tells his story in a sincere way so that it can be an example for listeners.