The first step is to establish a Customer Relationship Management system if you don't have one. This will give you a general understanding of your audience's characteristics and important data such as interaction and consumption patterns.
After that, you can segment your users into A, B, bc data india or C customers. A customers, for example, are those who visit your website every week and make 1 or 2 purchases per month with a minimum amount of $300.
This way, you can optimize your marketing strategies by offering personalized promotions, rewarding your A customers to build loyalty and maintain their engagement, or sending an email to your C customers to motivate a second purchase and initiate a process of nurturing their engagement with your brand.
Special offers can also be based on a specific time period, such as Black Friday or end-of-year events where there is usually more demand , or promotions based on specific Topic Clusters, such as offers for Father's Day or special TV events for the Super Bowl.