Page load speed is how quickly your website loads when a user clicks on a link to it.
Our goal is to ensure that users get the information they need quickly. A faster-loading site makes users happy because they can get the information they're looking for right away.
On the other hand, a slow-loading site can force users to leave. This is something we want to avoid on all our sites. Users are more likely to become subscribers or customers if they stay on your site longer.
Users are 36% more likely to leave (bounce) a website if it takes 3 seconds to bc data philippines load. And they are 90% more likely to leave a website that takes 5 seconds or more to load.
Source: ThinkWithGoogle
Here are some other reasons why page load speed is so important:
Improved user engagement: A fast-loading site keeps users engaged, allowing them to access information quickly. Users who spend more time on a site are more likely to spend or convert.
Improves Search Engine Rankings: Due to improved user experience, search engines favor fast loading websites by ranking them higher .
Crucial for mobile users: Speed is especially important for mobile browsing. Mobile users are twice as likely to leave a slow website as desktop users.
Building trust and authority: A fast-loading site appears more trustworthy and professional, which can help convince users to buy from your business.
In summary, page loading speed improves the overall user experience with higher customer satisfaction and engagement.