Forget to optimize for mobile devices

[mehadihasan123456]

Speaking of mobile, another major marketing mistake you can make is not optimizing your pages for mobile. You need to optimize your site for mobile, different screen sizes, and devices.

Another version of the same mistake is to simply ensure that your mobile version of your website loads quickly, without taking into account how the page looks and how someone along the way will use it.

Think carefully about button placement, font size, and element part time data orientation. After all, your goal isn’t to create a page that’s identical to your desktop site, but to create a page that visitors will find easy to use and convert from. You don’t need to keep all the text or even all the visuals if they’ll clutter the mobile version and make it look more awkward.

Scott's Cheap Flights , for example, has a good mobile website. It loads quickly, and the central images and branding are still relevant, but it's also very easy to use, and you don't have to twist your thumb in a weird way to hit a call to action.