Use the tag consistently : If you have multiple pages pointing to the same canonical URL, make sure they all use the exact same canonical tag.
Avoid redirect chains : If a page with a canonical url is redirected, make sure the redirect points directly to the preferred final version.
Remember that the canonical url is not a command, but a suggestion to search engines. However, if used correctly, it can significantly influence the SEO of your site, ensuring that the authoritative “voice” of your online presence is clear and unambiguous.
In the world of SEO, using canonical URLs is a fundamental practice to avoid duplicate content issues and to consolidate the relevance of a page to specific topics. However, like any tool, using canonical URLs also has advantages and disadvantages that are important to know .
Advantages of Canonical URL:
Advantage Description
Avoid duplicate content Tell search engines which version of a page to consider crypto email list primary, avoiding penalties for duplicate content.
Concentrate the value of links All links pointing to duplicate URLs are consolidated under the canonical URL, increasing its authority.
Improve indexing It helps search engines understand the structure of the site and index the pages correctly.
Flexible management It allows you to dynamically and flexibly manage the various versions of a page.
Disadvantages of Canonical URL:
Disadvantage Description
Incorrect implementation If not used correctly, it can lead to problems with the visibility of pages in search engines.
Search Engine Addiction Search engines may not always honor the canonical indication, especially if there are conflicting signals.
Delays in effectiveness Changes are not immediate and may take time to be recognized by search engines.