Create guidelines for your UX team

[kexej28769@nongnue]

We need to see if the mobile version of the website has everything Google needs to understand the context and relevance of the page. It's really important, but it's not always something the UX team has talked to them about. So make sure you do.


Tips for creating guidelines for your UX team
Next, try creating some guidelines for your UX team. So instead of constantly telling them all of this, maybe you can actually document it so they have something to go back to.

See how they manage to document their interior design decisions. So if they have a way of doing things, how do they document it? Is it in the main workspace? Or do they have certain guidelines that they physician database send to every team member? How do they document them? See if you can start copying this approach and make sure your UX designers are aware of the ways you need things to happen on the website for SEO reasons.

Also, you might be able to input on their design system because most websites will have a set way of working from a design perspective, and some of them might have SEO effects, things like links and buttons and that sort of thing. So can you actually have a say in the design system for a website?

Get buy-in from your UX designers.
Tips for getting buy-in from your UX designers
Finally, you want buy-in from your UX designers so that they enjoy working with you and look forward to hearing your recommendations and ideas, and that they don't see you as constantly inappropriate.

So show them where SEO helps UX. So things like usability, load speed, actually if a search engine is able to get through your website, it probably means that the user is able to get through the website as well. So you're helping the end goal of UX by making sure SEO is factored into these types of decisions. Talk to them about the importance of conversion rates for SEO.