2. Create a new Personalized Experience

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1. Make Facebook ad visitors feel special with a personalized welcome
When visitors arrive on your site from a Facebook ad, you shouldn’t let them leave without at least getting their email address. After all, you might not get another chance to convert them.

The best way to convert visitors into email subscribers is by using popups—especially if you use them the right way.

A personalized message like “Coming from Facebook?” can make visitors feel special and get them excited about your website. Not to mention that this simple personalization could increase the conversion rate of your opt-in message by up to 20%.

Improve your Facebook ad campaign with personalized popup
To set it up, all you need to do is:

Pick a newsletter signup popup template and fine-tune it to your style






3. Modify the experience mexico customer email list variant that will address your Facebook visitors

4. Use source-based targeting to address only those visitors who are coming from Facebook


5. Activate your campaign

Learn more about how to set it up here!

2. Match the messaging of your welcome popup to your Facebook campaigns
You can take the personalization up a notch by matching your welcome popups to your Facebook ad copy. This is a great way to segment your incoming visitors based on their interests.