And if all goes well, conflicts between

[fomayof928@mowline]

The traditional path involves sharing the client's needs, creating a summary document, the estimate and, after its acceptance, proceeding with the choice between one or two graphic proposals for the website, the development and the online launch. It usually takes several months before you can see your website online. Months dedicated both to the development of the website and to the management of requests for changes relating to the purely graphic aspects or layout of the contents.


And if all goes well, conflicts between what was foreseen in france phone number list contract and the new requests of the customer are avoided . So after a few months of work, effort , thousands of lines of code, dozens of emails and various comparisons, the site is finally ready to be published online and in the best case scenario, a press release from the company and some sharing on social media follows.


And in the meantime, what does marketing and its business goals do? Inevitably, spending months of work on site redesign , development and bug fixing, content rewriting, usability testing , requests for continuous improvements, takes up significant time for the company and the agency. Meanwhile, marketing, which justifies why the website exists, is forced to shift its focus to waiting for the site to go live, rather than on the real goal: developing business opportunities .