What Skills Do I Need to Be a Marketing Consultant?

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Many marketers believe that the only way to achieve success in the workplace is to climb the ladder as a full-time employee. What they don’t realize is that there’s another choice: becoming a self-employed marketing consultant.

With so many digital marketing career phone list options there’s a growing demand for skilled professionals. And the market for independent consultants is on the rise, partly driven by the fact that some companies are hesitant to invest in expensive large marketing or advertising firms, instead of wanting to invest in one expert who can train their existing internal team(s).

The management consulting industry is worth $250 billion with industry hotspots in the UK and U.S. In addition, the job growth rate for management consulting and analysts in 2022 is 14 percent which is faster than the projections for other roles.

Of course, self-employment isn’t for everyone; there are pros and cons to any job. Read on to find out more about becoming a marketing consultant to determine if it’s the best fit for you.