The new intranet: make it personal and relevant

[jrineakter]

No one is surprised anymore that Zalando shows you which shoes you probably like. Amazon shows you which book you want to read next week, Netflix knows which series you should watch now and thanks to Spotify you get to know new music, based on your musical taste. More and more websites and services get to know you well and can make a good prediction of what is relevant to you. It is actually strange that your (digital) workplace is generally not yet set up in this way.


Because how useful would it be if only what is relevant to you and your work now, was presented in one overview? The technology that consumer product providers use to make predictions is also increasingly being used in business. This is to make work easier and more efficient.

Always everything within reach based on your behavior
Mail agenda callIn your digital workplace, you work in documents, handle email, work in your agenda, and perhaps have meetings via (video) calling. Especially with such a digital workplace, you would expect that anticipating your needs should be even easier. The system knows who is 'sitting' behind the computer, tablet or phone, since you are logged in. The system also knows where you work, what your function is, who you work with and what you are working on.

In the business market, there are many developments that use this information to support the user. Namely, if everything you do is linked, the system even knows who you often armenia telegram number list email (and who you respond to quickly and slowly), who you often have a meeting with and who you regularly chat or (video) call with. The profile that is created of you is therefore many times stronger than a Spotify could ever create of you. For years, nothing was ever done with that. Strange, isn't it?

Find information quickly, without searching
If everything you do in business is aligned, it gives you a very powerful profile and the system can respond to your specific needs. Facebook is currently rolling out Facebook at Work . A professional version of Facebook for consumers. Secured, closed and focused on working together in teams. All the services we know from Facebook are made available for business. This includes (video) calling, business WhatsApp and posting updates (public for the entire organization and within groups).

Over the past few years, Facebook has perfected personalization. This allows Facebook to provide a good overview of updates that are relevant to you. And most importantly for Facebook; the ads that are relevant to you. This technique is getting better and better. The same technique is used to make Facebook at Work personal and relevant.

Example of Facebook at Work
Example of Facebook at Work

Collaborate in channels
With this, Facebook wants to launch an attack on the popular Slack. Slack is very strong in working together in teams. A big advantage of Slack is that it can easily be linked to other services such as Google Drive and Dropbox. This makes it easy to work together on documents, and it is possible to have a conversation about those documents. What Slack now pays less attention to is a personal home page where the most important information is selected for you. Slack mainly works with separate groups, called channels.

In addition to Slack and Facebook, Microsoft has combined many business products such as Word, PowerPoint, OneDrive, Yammer and Skype in Office365 in recent years. All these products work in the cloud and are integrated. E-mails, calendar items, documents, chat conversations and status updates, everything is in the cloud of Office 365. All this information is searched and analyzed by Microsoft. The technology used for this is Office Graph.

Personal page
All this information is used to build a personal page for the user in Delve. This page shows you which documents people around you within the organization are working on, and which of them are relevant to you now. Based on your profile, created using your email behavior, calendar appointments, chat conversations and shared documents. This way, Delve knows which documents are relevant to you, and shows them directly in one overview. This can therefore be different every day. Sometimes these are even documents that you had not yet seen, because they were not relevant yesterday. So you can see what your direct colleagues are working on, and sometimes you have already seen draft documents before they have been sent to you.