With a network management tool, you'll get an overview of all your accounts and be able to monitor activity as a whole.
Buffer software reduces the time spent on social media by centralizing management of message streams and providing an overview of activity across networks through monitoring dashboards. From a single interface, you can post, schedule, check notifications, and respond to messages. It's super convenient!
Advantage #2: Relevant and specific supervision
Some network management tools can help you monitor your network and suggest interesting content to share with your community. With a content suggestion tool , for example, you can find relevant articles based on keywords .
You can also subscribe to news feeds . This is one of the principles of hashtags for certain networks: preceded by a hash sign, they act as filters . By subscribing to #EntrepriseX, you will receive a notification as soon as a post mentions your company , for example. If you are more interested in a specific geographic location, you can indicate this to be notified as soon as a post is identified there . This way, you can stay informed of what the public is saying about your company or any other topic of interest to you.
There are also tools that help you stay on top of announcements and feeds france whatsapp shopping data in your areas of interest. Tweetdeck lends itself perfectly to optimizing your marketing intelligence on the social network Twitter, allowing you not to miss a single tweet and react directly from the application.
Advantage #3: In-depth knowledge of your target audience
A tool designed for social media helps you monitor clicks, the number of views of your videos, stories viewed, etc. to better understand your customers' behavior and preferences . Thanks to this profile, you will know your persona in depth and will be able to better respond to their needs.
Among your subscribers, you can also identify opinion leaders or important customers for your company, those who will have influence on your community or on your potential customers. With a tool like Digimind, for example, you can stay in touch with all your communities and analyze activity in real time on all networks.
Advantage #4: Easier interaction
A dedicated solution meets the need for immediacy in managing your messages and comments: with users connected all the time, it is essential to be able to moderate, filter and respond to your audience's messages fluidly and instantly.
Numerous tools allow you to respond to these requests in just a few clicks from a single interface. Connecting to over 25 networks, Hootsuite is a powerful and effective tool that makes it easy for your audience to engage.
To create even more dynamic interaction, don't hesitate to use social media game creation features such as instant wins, quizzes and contests to liven up your communities.
Advantage #5: Rigorously planned content publishing