Using social media for marketing and communication purposes is sometimes associated with large organizations. Because to use social media effectively, you need budget, time and manpower. Something that, according to some, SMEs lack. In this edition of the Infographic Day series, we show that social media also offer opportunities for these entrepreneurs.
This is shown in the infographic below by MarketMeSuite and Placester . In the visualization, they provide tips on how small businesses can effectively use social media to increase their online success. The figures show that entrepreneurs from SMEs see the possibilities of social media. More than half of them free up at least 10 minutes per day for social media marketing. And eighty percent want to pay more attention to their social media accounts in the coming year. (The figures are based on SMEs in the United States.)
…but send in particular
The next question that is asked is for what purpose do entrepreneurs sri lanka mobile phone number list from SMEs use social media. The majority indicate that they use these resources to reach customers. In addition, more than half say that customers expect them to be active on social media. The arguments mentioned are mainly 'sending purposes', while interaction should be central when using social media. This motivation is 'only' valid for 53 percent of entrepreneurs.