Representing information, whether scientific, geographical, artistic or journalistic, in an intuitive and pleasant way is an art!
Let's look at some examples.
1. Drowning in Plastic
Today, in the face of the climate crisis, there are many technical data that israel whatsapp shopping data are uncomfortable and that, therefore, require clear, eloquent and forceful representations .
Drowning in Plastic is a development by Reuters Graphics, which highlights the exorbitant amount of plastic we consume and produce. Its strategy consists of relating the amount of plastic bottles consumed in a period of time and the size of famous monuments or buildings.
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© Drowning in Plastic
2. Migrations
Another very important topic that has been “topical” for a long time is migration. National Geographic has a series of infographics , compiled under the Migration Waves project . These data sets seek to represent the flows of people moving across borders and explain why people decide to leave and where they go.
© National Geographic
3. The Atlas of the Moons
The Atlas of Moons is another wonderful interactive analytics tool developed by National Geographic, which offers data on the moons of our Solar System. Its value lies in turning complex data into a source of learning about space and a source of pleasure for the senses. It allows you to browse through at least 200 moons and their orbits.
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© National Geographic
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4. MapFight
The user of this online service can compare the surface area of all countries in the world and obtain all kinds of geographical information. The application offers a whole series of comparisons, as well as places that are similar in size, twice as big or half as small.
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© MapFight
What is the importance of data visualization?
The above examples show the difference between presenting information in a flat manner versus doing so in an interactive manner. The latter allows people to connect more easily with the information, so they can understand it.
For businesses, researchers and developers, data visualization also brings certain benefits.
1. Better analysis and communication
Whether you are presenting an idea or arguing a point, you must strive to detail your reasoning or convince your audience . In this sense, the strength and power of the visual is unmatched.
A picture is worth a thousand words.
It's the same with numerical data. When it's presented in raw form, it's harder to understand and decipher. A set of data represented visually conveys a much clearer message.
2. Performance and interoperability
The act of visualizing data or visualizing information is useful for all departments of the company, whether for:
keep track of inventory,
assess the state of finances,
assess the development curve,
measure the progress of a project.
Each area has KPIs (Key Performance Indicators), whose visual representation helps to analyze them and transmit the information they provide, so that everyone benefits from these results .