Once you have designed your email

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Flows give you the possibility of visualizing user interaction , which is part of the second phase of the sales funnel. 4.- Design and schedule the emails email template The design and programming of the emails you send to leads is another factor that you should take great care of. It is the key element for whether or not the conversion is successful . You can choose to include only text so that it does not affect the loading of the page. But if you want to make it more eye-catching, you need to work with a complete design. It can be a landing page, newsletter , greeting card or gift card. You have the freedom to start from scratch or use templates and adapt them to your content and your brand's style. Don't overcomplicate the design, as most email marketing tools have pre-made templates that make your job easier.


It's just a matter of editing them to match your sports gambling email list brand's colors.the next step is to schedule the start dates for your small sending flow. This is easy because thanks to marketing automation , everything is faster and you save time by not sending them one by one. Remember that the email will depend on the funnel phase the customer is in. So you have to have them well classified to know which message is appropriate for each user . Otherwise, the expected conversion from lead to customer will not occur. 5.- Monitor shipments Some people think that the work ends after sending the email, and they couldn't be more wrong. That's where the most important work begins: knowing through numbers if the message is really working. It is essential that you monitor the reactions of the users on your list and compare them to the content you send.