and agency research. Projects undertaken by agency research use specialised tools, teams of researchers and advanced data analysis techniques to tailor the research to the client's individual needs. This specialisation allows for deep and accurate understanding of the data collected .
Consulting firms, while not specialising in research to the same indonesia phone number sample extent as research agencies, also have a wealth of experience in this field. They often carry out a variety of studies, such as quantitative and qualitative analysis. In addition, their experience in market and competitor analysis can be invaluable when it comes to interpreting research results, providing clients with practical advice and recommendations .
Ultimately, the product of consultancies tends to be reports, presentations and business strategies, while research agencies focus solely on providing detailed research results. Both forms of activity offer unique values, depending on the specificities and requirements of the client that will allow you to choose the most suitable service provider based on the objectives of your project.
What to choose, a consultancy or a research agency?
When deciding between a research agency and a consultancy, it is worth considering the level of support that the company requires . Research agencies are the ideal choice when a company only needs raw data that it can analyze itself. They are specialized in providing detailed information that can be used as a solid basis for internal analysis .
On the other hand, consultancies offer more comprehensive advisory services. They are a better choice when a company expects not only data, but also in-depth analysis, inferences and formulation of strategic recommendations . With their experience and expertise, consultancies can significantly contribute to the development and optimization of a company's operations.
Is it worth using research or consulting firms?
The results of market, competition and consumer analyses are a great support for business decisions. Using such services, results are obtained that allow, among other things, to better understand customer needs, evaluate marketing strategies, consumer trends or the market environment in a given sector.
Kamil Pytlarz