Check whether secure operation is possible

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Practicing digital marketing involves security risks, large or small. Particular care must be taken to avoid leaks of personal and customer information. Check the certification standards that should be obtained depending on the data you handle, as well as the laws and guidelines of each country or region.

When introducing a tool, be sure to check whether security measures are sufficient and the track record of the companies that have adopted it.

In addition to system-related responses, a overseas chinese in canada data data operation and management system is also important. After checking your company's information security guidelines, you should also consider securing the security engineers necessary to ensure proper operation.

summary
As we have explained above, a digital marketing platform is a system infrastructure for providing a highly satisfying customer experience.

In terms of the system, it is composed of functions such as customer data management, DAM, CMS, MA, CRM, etc., and there is also data integration with the company's core system. In terms of operation, a customer data management system with high security requirements is also required.

In a project to build a digital marketing platform, there are some parts that require waterfall-style development, as with business applications. However, because new requirements and changes constantly arise in response to changes in the business, there are also some parts that require team organization in which operations and development are two sides of the same coin, and the adoption of agile development methods, a development style that constantly grows the system.

In cases where a company-wide initiative is implemented all at once, a large investment is required, and the project becomes more difficult. Therefore, one option is to focus on projects that are likely to produce results, start small, and accumulate both success and failure experiences.

This document explains common barriers to digital marketing in the manufacturing industry and how to deal with them. With the latest DXP concepts in mind, why not use this as a reference when considering what functions your company needs right now?