From the mission statement with OKR to everyday operations

[suchona.kani.z]

How to bring a company mission statement to life through OKR
In my last blog post , I summarized why a company should have a mission statement, what I understand by that, and how you can develop such a mission statement using key questions. It is very important to include a broadly diversified group of people in the company and their opinions in the development process. Nevertheless, this is only the first step.

Because it is a process of change, and as with any change, it is important to pick people up and take them along step by step. Otherwise, the best mission statement will essentially remain a nice paper tiger. So today we will talk about how such an ambitious construct can be brought to life. For a better understanding, I will first briefly summarize the essential elements of a mission statement and their definition before I get to the OKR method.

Our purpose, our vision, our attitude and our values ​​(mindset) are cayman islands consumer email list​ ideally evergreen. The mission gives us a target picture for a time horizon of one to three years. Finally, the strategic fields of action give us an idea of ​​who or what we need for a successful mission.

The next step is to operationalize the mission, i.e. to take concrete action without losing focus. This is where the Objectives and Key Results (OKR) come into play. These are the link between the strategic and operational levels and define the short to medium-term goals (quarterly and annual goals) within the strategic fields of action.

The following figure illustrates the relationships:


Basics of the OKR method
An objective initially describes an operational goal or a target state qualitatively. The associated key results, on the other hand, define the target state or the various success drivers on the way to the target state quantitatively. Based on the mission statement, we start with a maximum of three to five objectives, approximately one per strategic field of action. We then define three to four key results for each objective. All objectives at this top level should be achievable within one year.