WATCH OUR ON-DEMAND DEMO →
2. Segment Your Email Lists
It’s better to send three emails to three different groups than send one generic, boring message to everyone. I know it takes more time, and you have a lot on your plate. But remember, quality beats quantity. Hands down. Always.
So, divide your email list into smaller, targeted segments based on factors like demographics, interests, engagement history, or use cases. After all, a cold email campaign of 100 emails that gets five responses and two paying customers is always better than one of 1,000 emails sent without a single engagement.
We’ll always repeat this: You can go one step further and try ultra-personalized emails dedicated to an individual email recipient. This will help you keep engagement high and reduce the risks of triggering spam filters and unsubscriptions.
“When I see a campaign that generates poor results, targeting bahamas telegram data is always the first thing I’ll analyze. Your subject line, copy, CTA—these things are subjective and can only be properly analyzed from the standpoint of your audience.
Using small segments based on narrow ICPs is the best way to send successful campaigns at scale, and it’s a hill I’m willing to die on. Segmentation lets you directly address the deep needs and interests of your recipients, which is how you produce ‘yes.’“
3. Gradually Increase Sending Volume Over Time
This is the basic foundation of email warmup. Over the course of several weeks, try gradually increasing the volume of emails you send.
Look for as many positive email performance metrics as possible. The higher the deliverability, open, and response rates, the better you’re doing—as you’ll be able to send more emails in the near future.
Ziemek, a Cold Email Evangelist at Hunter.io, adds that:
-
- Posts: 760
- Joined: Fri Dec 27, 2024 4:03 pm