Popular Referral Marketing Platforms

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There are many Russian and foreign platforms that automate communication between sellers and referrers — users who recommend their products for a fee. Here are some examples:

NextBee

NextBee

Here, manufacturers can advertise their products by posting recommendations from real users on Facebook and other social networks. The service also works with coupon sites and email newsletters. It features over 300 brands from different countries selling consumer and corporate products and services, including well-known companies such as Adobe, Symantec, etc.

Extole

Extole

With this platform, sellers can philippines email list implement the "Bring a Friend" program using templates of special offers, discounts, promotions adapted for traditional web and mobile browsers, as well as mobile applications. The selection of referrers suitable for promoting a product or service is carried out automatically. The Extole platform is used by Microsoft, NVIDIA and other well-known corporations.

Flocktory

Flocktory

An international platform that provides a full life cycle for products and services — from initial promotion to increasing and maintaining demand. The service's referrers recommend customers' products on Facebook and Twitter. Among other things, the system can automatically collect email addresses, generate leads and subscriptions, send push notifications, letters, etc.

Admify

Admify

Another program that allows you to conduct referral marketing. The service implements referral programs in the largest social networks in Russia. In addition, there are programs for increasing loyalty and automating email newsletters. There is integration of all programs with different CRM (business management systems).

GetViral

GetViral

A service with a narrow specialization: designed to hold competitions in social networks. But a system of referral links is also provided. Here you can develop a simple system of referrals in social networks at a minimum price. The disadvantage is the impossibility of accruing rewards.

Advgram

Advgram

This is a more advanced service. It actively uses paid advertising channels to promote referral activity. There is no doubt that in addition to CRM, a referral system needs a separate advertising budget. The platform uses banners, TGB, SMM, publications, context, email.

BitRewards

BitRewards

Allows you to create a turnkey referral program. Points, discounts, and money act as rewards. Rewards can be withdrawn to a card. Disadvantages: the service integrates directly only with InSales. An interesting software feature is the connection of a module for working with opinion leaders.

SailPlay

SailPlay

The platform operates within the loyalty program module. Rewards are given in the form of points that can be exchanged for discounts, services, products. There is analytics. The disadvantage is the price, almost the same as Flocktory.

GetReward

GetReward

Program from admitad. Only money is used as a reward. Here you need to connect an online store to the system and perform integration, after which service participants can receive profit from distributing links. Before sharing, you can choose the bonus distribution option: to yourself, to another participant, 50/50.

Disadvantage - the service operates separately from the site, integration into the interface is impossible. In addition, you become a competitor to other online stores of the service in terms of the amount of remuneration.

Perks

Perks

This referral marketing program appeared in Russia in 2016. Perkss differs from similar services in that it is extremely simple for both those who order advertising campaigns and for referrers.

In the program, you can work yourself, without outside help, paying only the referrer's reward and the system's commission of 1%. You can also work together with a personal manager, paying for his services according to one of the tariffs.

Additionally, the service creates advertising materials (publications for social networks, graphic brochures and flyers), content for the media and thematic communities.