Build a List of People to Reach Out To

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How do you do this?

First off, start by learning from past client successes. What went well? How did your coaching help them? What common traits do you see between your most successful clients?

Next, learn from past client failures. Where did things go wrong? What led to the failure? What common traits or aspects do you see with client failures?

Finally, think about your strengths and weaknesses. Which types of scenarios do you feel most confident coaching? Where do you draw the most expertise from?

For example, a career coach may realize that their most greece telegram data successful clients are all people who are thinking about making a career change, whereas their least successful clients are the ones who are trying to become managers. In that case, the coach realizes their strength is coaching for career changes and may narrow their ideal client to this type of person.

You'll find your ideal clients when you understand the people you serve best.

Now that you know what kind of person you can help, it’s time to find the right individuals to start your outreach.

For business coaches, LinkedIn is your best friend. You can search this network based on job titles, industries, relevant connections, and more to find the people that fit your ideal client profile.

For example, a coach who focuses on helping people advance in their tech career may look on LinkedIn for a junior title (e.g. Operations Assistant, Junior Data Analyst, or Programming Intern), within the Technology industry, in a certain location. When they find profiles that match the type of person they can help, they then add them to a lead list.