How to achieve multiple growth in traffic and sales from your website?

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A/B testing service Visual Website Optimizer conducted a study, based on which conclusions were made about the distracting function of social network buttons on product pages. The user could share a link to the product on a social network through the application, but then forget to check out the cart.

Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
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I have always been concerned about the legal leads for sale issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.

And I know that such leaps are always the result of painstaking work in five areas:

Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
And at the same time, every manager needs an increase in sales and the number of applications from the site at the moment.

To get this growth, download our step-by-step template for increasing sales from the site:
Download template
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If visitors willingly like and repost a product on social networks, this has a positive effect on conversion and demonstrates the demand for the web resource. If the like and repost rates are low, this does not give customers confidence that the product or service is of high quality, and the store itself is in high demand. In this case, it makes sense to hide the like counters and leave only the sharing function.

Review of popular website widget services
Below is an overview of popular widgets for an html website, each of which is designed to solve specific problems and has special tools for this. Applications have strengths and weaknesses, some nuances in use that help in choosing. To install them on a website, special knowledge in the field of Internet marketing and programming is not required.

Venyoo.ru
An attractive and user-friendly online chat is suitable for web resources with any level of traffic. The chatbot simulates a conversation, which results in high conversion into orders. It has a convenient post-payment system and a clear affiliate program, payments for which are guaranteed.

Registration is required, after which users go through seven steps of customizing the image and content of the application. The settings are detailed, you can set, for example, any indents and shades. There are standard colors, and for people with design skills, there is the ability to create an individual display. The application is installed simply - by sending a script or code to the programmer.

Venyoo.ru

Each web resource page has its own widget option. However, in the absence of regular expressions and a large number of website pages, the setup will not seem easy. The application integrates with Google Analytics and Yandex.Metrica. However, it is impossible to set your own event name when setting up goals. Accordingly, it is impossible to create a single goal for this application and other web resource forms. This will be a certain problem in the future when analyzing the effectiveness of advertising sources.