eFashion Paris: Product discoverability first

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Mitu100@
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Joined: Tue Jan 07, 2025 4:29 am

eFashion Paris: Product discoverability first

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eFashion Paris is a B2B marketplace with thousands of styles from 600 Parisian brands. It serves fashion professionals and sells clothes and accessories for men, women, and kids.

Like many B2B ecommerce websites, eFashion Paris requires its customers to log in to see prices, detailed collections, and wholesaler information. But while potential customers can’t easily add items to cart and experiment with order sizes, they can explore the product catalog.

Clicking into any product category honduras telegram screening gives customers filtering options. They can narrow products down by brands, colors, materials, characteristics, and styles.

Each product page outlines quantities and sizes included in each pack and for each color. This makes it easy for buyers to plan their product range and inventory.

For customers who aren’t already logged in, clicking the checkout button triggers a pop-up with a prompt to log in or register as either a retailer or a vendor, along with a video showing how ordering works.

eFashion’s website is a great example of knowing what your customer needs and making it easy for them to discover the right products for their business.

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