Boost Your Sales with SMS Lead Generation Techniques

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For newsletters to gain and capture interest will require a shift from sharing generic information to specific things you’ve learned, or stories that you can tell that an AI just doesn’t know about.” Massimo Arrigoni is the CEO at BEE Content Design. Jordie van Rijn is email marketing consultant at emailmonday and founder of emailvendorselection.com. More businesses will implement BIMI and DMARC for email authentication and brand authority What: Brand Indicators for Message Identification (BIMI) is a new set of verification for your emails alongside SPF, DKIM, and DMARC. When you have BIMI enabled, a brand logo will appear in the inbox next to your message.

Here’s what AWeber’s BIMI logo looks like in an inbox: AWeber email in albania whatsapp data an inbox with a logo circle. BIMI and DMARC are among the technologies shaping 2023 email marketing trends. Here it is on a mobile app: AWeber emails in a mobile app inbox with a logo circle. “2023 will be the year that businesses really start to take advantage of BIMI and its brand-enhancing benefits.” Brian Westnedge, Sr. Director, Alliances & Partnerships at Red Sift Why: BIMI can help boost your brand’s visibility, build brand recognition, and reinforce trust.

When readers see your emails in their inbox with a verified brand logo, they know it’s not a phishing or spam email. What to do: Get ahead of the game! Set up BIMI for your email domain and stand out from the crowd before this becomes commonplace. Here’s what you’ll need: SPF, DKIM, and DMARC authentication set up An SVG file of your logo Access to change your domain DNS This Litmus blog post will walk you through the steps to get BIMI set up for your domain. Brian Westnedge is the senior director of Alliances & Partnerships at Red Sift.