Use Email Campaigns for Lead Nurturing

[badabunsebl25]

You need to continue to provide information they find valuable and interesting. The first email you send after they subscribe is your best chance to convince them to open all your emails, save them, remove them from the promotions tab, and engage with your content. Adding social proof to this first email will help. Having a third-party back-up your claims to quality will psychologically convince more of your readers. So grab a review or testimonial (that’s different from the one next to your sign up form) and include it in your welcome email — either as a separate section in the middle or end of the email, or even included within the text.

Make more sales 83% of people trust reviews over advertising. You’l azerbaijan whatsapp data have a lot more success with promotional and sales emails if you include social proof with your sales pitch. For example, let’s say you sell a course on financial stability and happiness. Sending emails to your promoting your course is a no-brainer. Explain what the course is about, how long it takes, who it’s for, but also include a review from someone who has already taken the course. Try and find a review that specifically talks about how they benefited from your offering.

Take it to the next level by writing a case study about the person who had success from taking your course. Tell their story, starting with the problems they had before what you offer and then how they were resolved from your amazing financial course. Maybe this person struggled with student loans but was able to get everything under control with the advice you gave. Here’s an example of an email packed with customer testimonials. Read through it — are you more inclined to use this product afterwards? Reviews from customers in this example email.