Look alike / similar audiences

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rochon.a1.119
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Joined: Thu Dec 26, 2024 3:17 am

Look alike / similar audiences

Post by rochon.a1.119 »

Third party audiences
Third-party audiences are a bit like custom audience lists, but these customer lists are purchased from third-party sites.

The lists will match the demographic information of your site's typical visitors or customers and will contain a cookie list for individual users, allowing you to target them with advertising campaigns.

Custom Intent Audiences (previously Keyword Audiences)
This type of audience allows you to target users who are searching for specific keywords in their research and planning circle, giving you the opportunity to deliver display ads while utilizing some of the best elements of search ads: harvesting demand rather than having to generate it.

Google Similar Audiences give you a way to connect with users benin phone number list who are similar to your most valuable customers.

You can create these audiences to be as similar as possible to your custom audience list, giving you the option to target similar users, resulting in huge reach.

Targeted destinations
This is a tactic that allows you to target an audience that is on a specific website, a category within an app, or even a specific YouTube channel.
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