If Instagram users are already following you, they’re already demonstrating a loyalty to your brand. Stories, already a more intimate format for followers only, are the perfect place to promote your loyalty program.
Check out this Story Highlight by Pepper that explains the benefits of its program through several videos:
Instagram Story examples showing the tool used to promote a loyalty program
3. Share discounts and sales
Use Instagram Stories to spread the word about upcoming promotions, sales, or discounts. This is a great way to reach a wider audience (if you use hashtags), or to offer exclusive deals to your loyal Instagram following.
Here’s how Next and Ryobi used this Instagram Story idea:
Instagram Story examples showing the tool used to promote a sale
? Read more: How to Sell on Instagram with Instagram Shopping
4. Provide value with bonus content
While Instagram is a honduras mobile database great sales channel for brands, it’s important to break up promotional content with photos and videos that add value for the follower. These include educational videos, shareable graphics, recipes, checklists, how-tos, templates, and much more.
Here’s how REI and Vegan Bowls used this Instagram Story idea to offer sharable, useful content to their followers:
Instagram Story examples showing the tool used to promote bonius content
5. Promote your Instagram Reels
Get more views on your Instagram Reels by sharing them to your Stories. Because Stories are placed at the top of the Instagram feed, you may be able to reach new audiences who are tapping through Stories, rather than scrolling all the way down their feed.
When you share a Reel to your Story, you can move it around the screen, adjust the size, and even change its orientation. Add a caption, GIF, sticker, or other visual element to the Story to tease it and encourage viewers to navigate to your Reels.