Before you start an Instagram profile and post a photo, you need to decide who you want to target.
A general overview of the users present on Instagram allows you to select the most appropriate tone of voice and content to use.
This way you will be able to attract a portion of users within your emotional mix.
Instagram users are taiwan cell phone number list equally divided between men and women, and the majority of active users are under the age of 24.
Once you have defined your target audience, in relation to your target market, you will be able to refine your posts and achieve maximum exposure.
Let's take some examples.
Imagine you have to sponsor a fitness instructor . Most likely the audience you will have to address will be anyone interested in a healthy lifestyle and regular physical activity, both men and women.
The age range will include people ranging across a very wide age spectrum, from the very young to adults.
If you have to promote a cosmetics brand , your target will be mainly women, in an age range that can range from teenagers to more mature women.
Defining your target audience precisely is very important to create engaging posts that reflect your message and increase your fan base. In fact, it is essential to have clear ideas about the users you want to attract as followers so you can publish content that is in line and therefore more effective.