Even if it’s a product you may not really need.
E-commerce works the same way.
An e-commerce site will have a hard time converting well unless it is the only e-commerce site that has a particular product, or offers that product at the best price.
Some e-commerce sites only have one product that converts very well, but that’s because they’re the only site with a very innovative or somewhat revolutionary product.
Then there are e-commerce brands, which don’t have canada whatsapp number data many products, but in this case it is the brand that is sold, not the e-commerce itself.
Considering that Amazon’s conversion rate is close to 13%, which is a very high conversion rate compared to the average website conversion rate of 1-2%, this can already be considered a good number.
However, Amazon can hardly be defined as e-commerce anymore, but rather as a “hub” where people log on with a specific goal in mind to make a purchase.
Amazon stands for big box store or department store where you almost always walk out with something in your hand.
A large variety of products and a wide choice as well as the possibility of comparison and various prices are certainly additional weapons to increase the conversion rate.
Pricing policies include low-risk products and high-risk products, products that are suitable for online sales, and products that are not so suitable for online sales.
You’ll rarely leave there without something on hand
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