Also because, as Thucydides claimed

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The experience gained by OTO agency in the eCommerce world has led us in recent months to create several successful projects, the next one could be yours. Contact us.If you're wondering why you should use animated GIFs for your content marketing , this article will give you 10 good reasons to use them.

If you then add the fact that Mark Zuckerberg south korea phone number list announced the acquisition of Giphy , there must be a reason, right?

Before moving on to the 10 reasons, it is necessary to understand why animated GIFs have been so successful and to do so we must take a leap into the past.

Also because, as Thucydides claimed , “we must know the past to understand the present and orient the future”.

Why You Should Use GIFs for Your Content Marketing
The History of Animated GIFs
Gif is an acronym for “Graphic Interface Format”.

In 1987, the CompuServe company introduced the format suitable for digital color images.

The .gif extension was used for graphics files stored according to a standard defined by the company itself and which later became widespread thanks to the Internet.