Remember that UX design is also important

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It’s best to analyze the marketing campaigns of these brands to highlight the points that appeal to your ideal customer. Your audience personas tend to exhibit the traits that your product requires. Therefore, you can add the necessary traits. For example, if you want to create a taxi service like Uber, you need to analyze Uber’s features and customer personas .



Remember that UX design is also important. It’s better to switzerland telegram phone number list about a convincing interface so that the UX will be great. Personas should reflect the needs, goals, and behaviors that apply to your potential customers. You can also use buyer personas to predict the customer journey.



You can start drawing your persona with a free tool from HubSpot called Make My Persona . There are several cool free templates for you to check out. The service will ask you a few questions designed to figure out your ideal persona. Gathering these factors together, you’ll be able to understand who consumes your product or service , why they do so, and which media channels they prefer.