Impressions and clicks on tweets
Tweet engagement rates
Tweet impressions
Target audience information (gender, location, age, etc.)
Organic target audience
Track conversions
When we say Twitter statistics tool , the best tools for Twitter metrics can be listed as follows;
Buffer
Hootsuite
Followerwonk
Foller.me
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How to Track Twitter Metrics
Twitter Metrics to Follow
Businesses that want to be successful on Twitter need statistics that they need to follow. You can reach detailed statistics using Twitter metrics and ensure maximum reach and interaction on your account.
Observe your audience's interests
Among Twitter’s key metrics, the audience’s interests are among the metrics that should be monitored. The Twitter analytics tool shows you the 10 areas of interest that your followers are most interested in. By clicking on the “Demographics” or “Consumer Behavior” tab, you can get to know your target audience better and implement your campaigns accordingly.
Brandwatch Consumer Research
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