If you are making any of these mistakes, it is not too late to correct them. Take the time to make adjustments to the way you relate and as you progress you will know why you should worry about the content on social networks.
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The unprecedented popularity of the Pokémon Go game has opened an interesting forum for discussion about the future of Digital Marketing and the aspects of it that will evolve faster than ever. After the revolution that originated 3D technology, it is now about the total fusion of virtual and physical space with the aim of conquering new markets. What changes are coming then?
1. Merging two worlds. Augmented Reality integrates elements of the digital world with the real one to offer a different view of the environment around you. This is the main attraction of Pokémon Go : a mixed scenario that takes place live and perfectly integrates the best of both spaces.
The first changes that will occur in Content Marketing derived from this technological belarus consumer email list trend can be summarized in one idea: a universe of possibilities for Virtual Marketing is opening up, in which advertising elements (images, phrases, slogans, banners, longer texts and later even links to social networks) are perfectly integrated into this combined reality, so that the consumer notices the presence of a brand or company while pleasantly browsing this type of application or enjoying their favorite game.
The answer lies in the following points.
2. Pokémon Go and its valuable lessons. The popular game offers a concrete vision of how to apply this new Digital Marketing trend to achieve our goals. The first example is the PokéStops , places where players get Pokéballs (transport units that allow them to catch characters). This concept can inspire any manager to advertise their business if it is located near a PokéStop . This will attract a young and fresh audience with the possibility of turning them into captive customers even when the game fever has passed.
In addition to the above, there are many possibilities and all of them exploit the popularity of the application, from meeting points for fans of the application, free services for those who catch characters near a certain business, as well as exclusive promotions for the best players. Therefore, the most valuable lesson that Niantic offers is the study and prompt use of cutting-edge technological trends in order to expand the market and boost profits from the products and services offered.
3. A new type of marketing beyond fashion trends. Although Pokémon Go is the pioneer platform for this type of marketing, sooner or later it will become history. However, the evolution of the possibilities it offers will continue until it is perfected.